The Rogue Franchisee and the Similarities to Guerilla Government Political Fights

In the world of franchising often there are rogue franchisees which do not want to follow the system or the standards of the confidential operations manual. This is unfortunate because the franchising system gains strength when there is consistency and quality controls within the system.

A rogue franchisee who will not follow the system may purposely disrupt the system and therefore hurt the franchise system. In doing so inevitably it is a self-fulfilling prophecy. Because the rogue franchisee often complains about the franchisor or the overall franchise system and then sets out to make it fail.

Unfortunately, a rogue franchisee within the system can hurt the system a lot more than any outside influence or competitor could. The rogue franchisee can be compared to a military coup taking over a government. It is also very similar to guerrilla tactics used to overthrow a government.

If the rogue franchisee and the other franchisees would work together in a common cause the brand name would increase for the franchisor and all the franchisees together and everyone would win.

Unfortunately the infighting can degrade the system and hurt everyone concerned. It is interesting to study such models and understand why working together accomplishes so much more for the individual goals of all parties concerned. Please consider this in 2006.